■WK-142
Almond Rocks
Workbyworks• Date added
24 May 2024
Almond Rocks is a clothing brand based in Hangzhou.
New York and Shanghai-based multidisciplinary design studio Workbyworks developed the brand identity and packaging system.
Client
Almond Rocks
Year
2023
Workbyworks
Creative Director
Han Gao
Graphic Designer
Han Gao
Photographer
Shilu Wang
Typefaces in Use
Design
Workbyworks crafted a visual system centred around two colour blocks, highlighting the letters A and R in the brand's name. Leveraging the brand's strong and straightforward name, this approach resulted in a modern and distinctive identity. Moreover, the expressive nature of the two colour blocks allows them to form various shapes across different contexts within the brand's applications.
1 of 19